Max Factor

Defining and shaping your eyebrows is made easy with the Brow Shaper, thanks to the double-ended pencil and brush. The ultra-fine, wind-up pencil tip allows for precise application, and the brush end blends the colour smoothly for a natural finish...

Designed for all occasions, Max Factor's Lip Cushion offers skin-loving antioxidants, beautiful colour and an innovative applicator, so you can treat the lips to the hydrating colour treatment they deserve every day.  

Perfect your pout with Colour Elixir Gloss's new high-shine, smooth-feel formula. Available in 16 subtle to vibrant shades, it glides over lips, for a gorgeous pop of colour. Lips feel soft and moisturised with a glorious high-gloss finish. It's time to...

Take your lip look to the next level. Reshape, add definition or plump up the volume with Colour Elixir Lip Liner. Create the perfect pout by gliding this conditioning lip liner smoothly onto lips. Etch around the lip line before applying lipstick for...

When colour meets conditioning formula, the Colour Elixir Lipstick offers vibrant colour and instant moisture for smoother looking lips in  7 days.Glide your perfect shade onto lips to finish off any makeup look with the perfect pout. Flawless.Make-up...

You no longer have to compromise between comfort and moisture with Max Factor's Colour Elixir Soft Matte Lip Colour! The ultra weightless and lightweight texture provides a bare lip sensation and beautiful powder matte finish for soft blurred lips...

The ultimate finishing touch to your makeup: a matte lipstick. Velvet Mattes Lipstick is a full-colour, kiss-proof lipstick formula that keeps lips moisturised while delivering a soft, satin-matte finish. Glide your shade onto lips to finish any makeup...

Max Factor's Colour X-Pert Soft Touch Palettes provide opulent colours that stay divinely soft. The unique powder to cream formula blends easily with even just the tip of a finger and the sublimely saturated pigments result in an opulent colour pay off...

Volumise your lashes with the Max Factor Dark Magic Mascara; a clump-free formula that applies evenly and effortlessly to deliver instant impact and definition. Featuring a specially shaped brush the mistake-free mascara captures and separates...

Max Factor's Divine Lashes Mascara provides divinely soft volume, layer after layer with a creamy whipped formula and ultra-soft brush that creates clump free application. Enriched with lash-loving panthenol the rich formula is smudge-proof and flake...

Give your eye look even more standout glamour with Max Factor Excess Intensity Longwear Eyeliner for 12 hours non-stop impact, available in high-pigmented, bold shades. The self-sharpening mechanical pencil glides on easily and lasts all day. The...

Our dual-sided pencils feature a perfect pairing of vibrant color for intensity and deep metallic shade for highlighting. Richly pigmented colour and creamy texture formula Waterproof formula for a long-lasting eye look Slim pencil for extreme...